Tayden needed a website that felt as raw and no-nonsense as his coaching style. Bold, gritty, built for a serious fitness brand — not another generic PT site.
The Approach: We went dark from the jump. A full-bleed black hero with handwritten display typography sets the tone immediately. Light sections break up the scroll, keeping it dynamic without losing the edge. We built out a full merch section, training programs, 1:1 booking, and a newsletter signup — everything a growing fitness brand needs in one place.
The Result: A Showit website that actually feels like the brand. Bold, fast, and client-manageable from day one.
The Project:
A plant-based pet food brand built for the conscious pet owner. The brief called for something playful and warm, but with enough structure to feel trustworthy. Nature-inspired visuals, clear messaging around ingredients and values, and a look that stands out on the shelf and the screen.
The Project: